Donnelly Design | Dallas Love Field – Dallas, Texas
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Dallas Love Field – Dallas, Texas

The extensive redevelopment of Love Field in Dallas has turned this convenient, urban airport into one of the nation’s more striking and modern transit facilities. As the birthplace of Southwest Airlines and the location of its corporate headquarters, the carrier, in conjunction with the Dallas Department of Aviation, took the lead in the renovation of this aging facility.

Donnelly Design provided graphic design services for designing new wayfinding sign program for the modernization of the 20-gate Love Field Terminal. This project was an extensive remodel project, essentially constructing an entirely new concourse and concession area onto the remodeled existing terminal.

Our scope included a wayfinding and sign masterplan for terminal including frontage and pathways to parking facilities.


City of Dallas Department of Aviation, Southwest Airlines


Corgan Associates